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Albright & O'Malley & Brenner
  • Home
  • About Us
  • Services
    • Radio Station Consulting
    • Morning Show Development
    • Research
    • Digital
    • Sales Promotions
    • Branding & Marketing
  • Blog & Articles
  • Contacts
  • Client Login
Jaye Albright
206 498 6261
Mike O'Malley
732 937 5757
Becky Brenner
206 595 7086
Kenny Jay
612 704 9780
HomeBlog & Articlescountry music
  • A&O&B’s Year End Music Rewind: 2019 Ends with Cautious Optimism

    • 12/22/2019
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming, radio programming
    No Comments

    Each December for the past 26 years, A&O&B has released our Year End Music Rewind which includes music trends, our list of the Best Testing Songs of the Year and advice going forward. In last year’s report we predicted that 2019 would be the “set up” year for a musically stronger 2020.  Our Year End

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  • Making Your Station Part of the Conversation

    • 10/08/2019
    • Posted by: Mike O'Malley
    • Category: branding, country music, country radio, radio programming
    No Comments

    It’s a no brainer: making your station part of the conversation is good business. However if you’ve been in country for any length of time you’ve probably encountered these sorts of conversations when it comes to our format: I like most music but I don’t understand country Is that the same as country and western?

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  • A Great Country Song Makes You Feel – Are You “Feeling” Ken Burns’ “Country Music?”

    • 09/23/2019
    • Posted by: Mike O'Malley
    • Category: country music, country radio, country radio programming
    2 Comments

    As I write this there are four episodes yet to air. But even at the halfway point, it has been hard to watch “Country Music” and not feel something. But that’s how a show about country music should be, right? Because a great country song makes you feel. The Feel Sometimes a great country song

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  • 7 Showmanship Lessons from Blake Shelton

    • 09/18/2019
    • Posted by: Mike O'Malley
    • Category: Blake Shelton, country music, country radio programming, DJs, radio programming
    No Comments

    We learn by watching and imitating. From perfecting a dance move to watching a YouTube DIY video, the process of observation and modeling is powerful. This struck me at a recent Blake Shelton show. Here was a master showman plying his craft so deftly that I was compelled to make notes. I shared 15 of

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  • Status Update: Country’s Currents Half Way to 2020

    • 07/24/2019
    • Posted by: Mike O'Malley
    • Category: country music, country radio, country radio programming, radio programming
    No Comments

    Each July A&O&B takes the pulse of country’s currents. It’s at this halfway point in the year that we look at where our current music stands, how it compares to previous years, and how to best use this knowledge to have the strongest second half possible. Midway through last year there was a bit of

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  • A&O&B’s Year End Music Rewind: Was Country Music in 2018 A Bit Squirrelly?

    • 12/18/2018
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming, radio programming
    No Comments

    Country music in 2018 was a mixed bag. Some might say it was even a bit squirrelly. But before we get to all of that, here are the Top 15 songs for 2018 based on A&O&B’s research scores and airplay recommendations:   RANK ARTIST TITLE Final LAL Callout Final Positive 1 Brown, Kane Heaven 1

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  • COUNTRY MUSIC HALFWAY THROUGH 2018: LISTENERS SAY “BETTER”

    • 07/27/2018
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    “Country music is getting better” is a sentiment I’ve been hearing more of these days. And it’s not just coming from Program Directors. It’s coming from listeners, too. Earlier this year when we presented Roadmap 2018 at A&O&B’s annual pre-CRS seminar in Nashville, the percent of respondents who felt that in 2017 “country music had

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  • Country Fans’ Love for Music and Artists On Display at CMA Fest (Again!)

    • 06/11/2018
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    It could have been just another Uber ride to the airport. Instead it turned into a wide-ranging, fun, and insightful conversation between Donnie, the driver, and me. As we wove our way around the Nashville streets closed for CMA Fest, Donnie revealed that he had recently retired from his long career of “driving Ms. McEntire.”

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  • Pair Of Threes: Top Country Songs/Artists/Trends of ’17 and Top 3 Music Recommendations for ’18

    • 12/21/2017
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    If you like lists, this is your time of the year. It seems like there’s a “Best of 2017” list for just about everything. For those of you who have enjoyed our annual Top Country Songs / Artists / Trends of the Year posts, we trust you’ll enjoy 2017’s at least as much. Plus, looking

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  • 2016: Country’s Top 10 Songs, Top 5 Artists, and 2017 Action Items

    • 12/20/2016
    • Posted by: Mike O'Malley
    • Category: country music, radio programming
    No Comments

    We’ve made a list and checked it twice (actually, it’s more like a dozen times). The “list” is our annual A&O&B Top Songs and Artists of the Year list for the year 2016. Each year we create our research-driven list using a formula heavily weighted by our online and callout data, and data rankings for

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