Albright & O'Malley & Brenner
Jaye Albright
206 498 6261
Mike O'Malley
732 937 5757
Becky Brenner
206 595 7086
Kenny Jay
612 704 9780
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Albright & O'Malley & Brenner
  • Home
  • About Us
  • Services
    • Radio Station Consulting
    • Morning Show Development
    • Research
    • Digital
    • Sales Promotions
    • Branding & Marketing
  • Blog & Articles
  • Contacts
  • Client Login
Jaye Albright
206 498 6261
Mike O'Malley
732 937 5757
Becky Brenner
206 595 7086
Kenny Jay
612 704 9780
HomeBlog & Articles
  • Random Observations from a “Super” Afternoon of Football

    • 02/09/2010
    • Posted by: Mike O'Malley
    • Category: country radio, radio
    No Comments

    OK, baseball not football is my game. Still, watching the Colts and the Saints on a TV far, far, from home, these jumped out at me … Play hard all 60 minutes. • Down 10-0 as the underdogs, it would have been easy for the Saints to succumb to the “Oh well, we’re the underdog

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  • Old Yeller

    • 12/23/2009
    • Posted by: Mike O'Malley
    • Category: radio
    1 Comment

    Yesterday I took a challenge. Inspired by Roy H. Williams’ Monday Morning Memo about the decreased value of an online Yellow Pages listing vs. radio advertising for acquiring new customers, I Googled three generic business categories in twelve client markets to see what came up. Specifically I was looking to see if I achieved the

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  • Some “In The Box” Thinking

    • 11/29/2009
    • Posted by: Mike O'Malley
    • Category: country radio, radio programming
    No Comments

    The best place for some of our Christmas decorations is back in that box in the basement that they’ve been stored in. At our house, Christmas decorations generally fall into three categories: 1) those, new or old, that evoke memories, look good on display and compliment/enhance our home’s holiday feel, 2) those that evoke memories

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  • Of Politicians and Programmers

    • 11/17/2009
    • Posted by: Mike O'Malley
    • Category: country radio, radio programming
    No Comments

    Smart programmers are like smart politicians. This month’s gubernatorial election in New Jersey (insert joke here) saw incumbent Jon Corzine unseated by Republican Chris Christie. Some post-mortem election quotes and observations from the Newark Star Ledger included: “Despite spending millions, Corzine’s inability to connect with the core was his downfall.” “…Corzine was badly crippled by a

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  • One Video, Four Benefits

    • 11/03/2009
    • Posted by: Mike O'Malley
    • Category: branding, radio
    No Comments

    Doing good for others. Having fun. Getting noticed. Enhancing your brand. One well-done video. Four big benefits.

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  • PM in the AM and PM

    • 10/24/2009
    • Posted by: Mike O'Malley
    • Category: radio
    No Comments

    There isn’t much in life to which a baseball analogy can’t be applied. I was reminded of that as I read Paul Jacobs’ recent post on Life Lessons from the Detroit Tigers. The Minnesota-Detroit playoff game proved to be the first of what so far has been a terrific post-season of lead changes and momentum

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  • How To Wynn In Vegas

    • 10/17/2009
    • Posted by: Mike O'Malley
    • Category: country radio
    No Comments

    Garth is coming out of retirement. Cool. Beginning December 11 and running through the end of February, he’ll do 15 one-man weekend shows at the Wynn Las Vegas at $125 a pop. A few fast facts on Garth… …Garth has sold over 128 million CDs. …In 2007, he passed Elvis to become the top selling

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  • Curious Times

    • 10/15/2009
    • Posted by: Mike O'Malley
    • Category: DJs, radio
    No Comments

    In a 5-year study of more than 7,000 growth companies, author and former CEO Keith McFarland found that a common characteristic of the best performing companies was that they employed people who were curious. Curious people are generally interesting people. They’re problem solvers, idea generators, innovators and experimenters. They draw others to them because they

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  • The Next Torchbearer

    • 09/12/2009
    • Posted by: Mike O'Malley
    • Category: radio programming
    No Comments

    I was at the Stadium Wednesday night when Derek Jeter tied Lou Gehrig’s record for most hits as a Yankee. And I watched Friday night as the Captain became the Yankees’ all time hit leader. I never saw Gehrig play of course, although his story is well documented and his place in Yankee (and baseball)

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  • Promotional Opportunism

    • 07/17/2009
    • Posted by: Mike O'Malley
    • Category: radio, radio programming
    No Comments

    “Chance favors the prepared mind,” was how Louis Pasteur saw his abilities to invent and innovate. Dr. Richard Hamming, a scientist at Bell Labs told his colleagues, “The prepared mind sooner or later finds something to do and does it.” How many times have you seen or heard you something that was right before your

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