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9 Lessons from Baseball that Can Help Your Radio Station
- 04/01/2017
- Posted by: Mike O'Malley
- Category: country radio programming, radio programming
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Baseball likes the number 9: 9 players in the batting order, 9 innings, 9 fielding positions, great players who wore the number 9 like Ted Williams, Roger Marris and Carlos Guillen. So in honor of Opening Day 2017, here are 9 ways baseball can inspire you to do your best radio. And, be warned, we
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Some Satisfying News: Country Radio Satisfaction Levels Tick Up
- 03/20/2017
- Posted by: Mike O'Malley
- Category: country radio programming
by Mike O’Malley First, “Thank you!” to all who were a part of A&O&B’s 23rd annual Pre-CRS Seminar Wednesday, February 22nd, in Nashville. From our attendees to our presenters to our sponsor BMLG – we appreciate each of you! As we’ve done for the past 12 years, we presented some top-line data from our
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Roadmap 2017: Six (of the many) Trends We’re Watching for Country Radio
- 01/25/2017
- Posted by: Mike O'Malley
- Category: Audience Research, country radio
As we prepare to send A&O&B’s on-line perceptual “Roadmap 2017” into the field, I thought a look back at some of the many topics we explored in last year’s study would be interesting to share again with the idea of doing a follow-up post to see how these same topics look when we complete this
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Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape
- 01/13/2017
- Posted by: Mike O'Malley
- Category: Nielsen ratings, radio
Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January through November in PPM markets. There are separate rankings for 6+, 18-34 and 25-54. In 2016 News-Talk led in 6+ with CHR winning 18-34 and 25-54. Country and
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COMMITTED TO DOING YOUR BEST SHOWS EVER IN 2017? THEN YOU’RE TO BE T.O.A.S.T.E.D.
- 01/03/2017
- Posted by: Mike O'Malley
- Category: DJs, Talent
We’re fresh off toasts to the start of a new year – or perhaps instead you toasted “good riddance” to 2016. Either way it’s probable that someone, somewhere, recently brought up New Year’s Resolutions. I have no beef with resolutions though often they can be too vague (lose weight) or too negative (stop doing
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2016: Country’s Top 10 Songs, Top 5 Artists, and 2017 Action Items
- 12/20/2016
- Posted by: Mike O'Malley
- Category: country music, radio programming
We’ve made a list and checked it twice (actually, it’s more like a dozen times). The “list” is our annual A&O&B Top Songs and Artists of the Year list for the year 2016. Each year we create our research-driven list using a formula heavily weighted by our online and callout data, and data rankings for
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Get Ready for Roadmap 2017!
- 11/26/2016
- Posted by: Mike O'Malley
- Category: Audience Research
Roadmap 2017 returns next month! A&O&B’s 12th annual Roadmap online perceptual will be in the field for four weeks beginning January 9th, 2017. “This is a remarkable opportunity for stations to ask their own listeners about music preferences, social and digital habits and even receive feedback on their key personalities. It’s a comprehensive guideline –
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Country’s 2015 Holiday Book: Nightmare on Elf Street
- 11/23/2016
- Posted by: Mike O'Malley
- Category: Nielsen ratings
Last year country radio got a giant lump of coal in its Holiday Book stocking thanks in no small part to all-Holiday playlists. Here’s how Nielsen trended the 6+ November-Holiday book change-in-shares for the past four years. This includes 2015’s record 6+ and 18-34 shares for AC (12.9 and 11.5 respectively) as well as a 4-year tie
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A&O&B’s Second Annual CMA Fun Facts Infographic
- 11/02/2016
- Posted by: Mike O'Malley
- Category: CMA Awards
What’s a country awards show without some “past winners trivia?” That’s especially true this year as the Country Music Association celebrates it’s 50th Awards show. To that end, here’s A&O&B’s Second Annual CMA Fun Facts Infographics. Enjoy the Show!
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Looking Back 5 Years: How Country has Fared Since the Boom
- 10/29/2016
- Posted by: Mike O'Malley
- Category: Nielsen ratings
It’s getting close to the time when year-end lists or links will start appearing in our inboxes. Depending on your interests, some are great – hopefully you feel that way about A&O&B’s Year End Music Review released each year during the first week of December! But before we start opening (or not) those “Top (fill