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Formats with the Most Momentum Entering 2020 and why Country is Poised to Increase
- 01/07/2020
- Posted by: Mike O'Malley
- Category: country radio, country radio programming, Country ratings, radio, radio programming, Radio Ratings
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Each year since 2016 I’ve posted a piece about formats with the most “share momentum” entering the New Year. That is, formats that are seeing consistent growth and formats that are not. The data source is Nielsen’s Tops of 2019: Radio summary which reports leading formats (AQH share) in PPM markets from January to November.
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How Adopting a Home Run Derby Mindset Can Help Talent
- 07/15/2019
- Posted by: Mike O'Malley
- Category: baseball, coaching, DJs, radio, radio programming, Talent
MLB’s All Star week is over and this weekend it was back to the grind for the league’s 30 teams. I almost always find a radio-related analogy or two to take away from the week. This year I was thinking about the “all or nothing” nature of the Home Run Derby. That morphed into thinking
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A Common Denominator of Country Radio Hall of Famers
- 06/24/2019
- Posted by: Mike O'Malley
- Category: air talent, country radio, Country Radio Hall of Fame, mentoring, radio
The Country Radio Hall of Fame added six new members last week (6/19)/19. As is customary, each inductee made remarks after being introduced. And while the “M” word wasn’t specifically used, a common theme across the speeches was mentoring. Saying Thanks There was grateful acknowledgement to those who took the time to teach radio-fundamentals –
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Showcase Your Station this Summer: 5 Marketing Lessons from the Vegas Golden Knights
- 04/30/2018
- Posted by: Mike O'Malley
- Category: marketing, radio
If you were in Las Vegas earlier this past April for the NAB (or for any reason), you might have done a double-take. Let me clarify. Las Vegas offers plenty of reasons to take a second look at something, but the above advertising piece for the Vegas Golden Knights NHL team is what I’m talking
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Why Now Might Be the Perfect Time To Launch a Podcast
- 03/22/2018
- Posted by: Mike O'Malley
- Category: podcasting, radio
It’s been a good few weeks for podcasting – certainly in terms of industry word of mouth. Much of the recent podcast talk is being driven (and deservedly so) by the latest installment of the Infinite Dial released earlier this month from Edison Research. In it, Edison reported that 73 million (26% of the 12+ population)
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Build, Find, or Be a Great Manager
- 10/30/2017
- Posted by: Mike O'Malley
- Category: coaching, management, radio
If you could build the ultimate Operations Manager, Program Director – or even General Manager – from scratch, what qualities would you absolutely want him or her to have to lead your team? Putting your thoughts into a paragraph might look something like this: It will be someone who believes in analytics and does not merely
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Your 5 Step Plan for Making New Friends this Summer
- 05/26/2017
- Posted by: Mike O'Malley
- Category: marketing, radio
From fairs to concerts and beyond, summers offer stations increased opportunities for interacting with listeners and potential listeners. So an appropriate question for this weekend is, “What is your plan for the summer?” A great plan isn’t just about where you’ll be and when, but what you’ll accomplish while you’re there. Especially when it comes
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Expecting the Unexpected: Preparing Now to Manage a Future Crisis
- 04/12/2017
- Posted by: Mike O'Malley
- Category: crisis management, radio, social media
The past few weeks have provided strong reminders that PR disasters happen. Simply opening Facebook these days should provide you sufficient encouragement to have a plan for how you would handle a worst-case scenario. Radio is far from immune from things suddenly going very wrong: from something that aired that wasn’t supposed to, to a
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Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape
- 01/13/2017
- Posted by: Mike O'Malley
- Category: Nielsen ratings, radio
Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January through November in PPM markets. There are separate rankings for 6+, 18-34 and 25-54. In 2016 News-Talk led in 6+ with CHR winning 18-34 and 25-54. Country and
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Some Labor Day Thoughts and Songs for Those Who Labor In the Greatest Business in the World: Radio
- 09/05/2016
- Posted by: Mike O'Malley
- Category: country songs inspire, Labor Day, radio, Talent
Labor Day / Labour Day honors the contributions workers have made to better our lives. It became a US federal holiday in 1894 – though 30 states already officially celebrated Labor Day. In Canada, Labour Day (also celebrated on the first Monday of September) has been a holiday since the 1880s. While we celebrate in