2007 July
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Mmmm…talk-abouts
- 07/21/2007
- Posted by: Mike O'Malley
- Category: air talent, radio
No CommentsGotta give it to Ben and Jerry’s. They’ve turned one talk-about into two, and in so doing, made themselves the center of attention. Ben and Jerry’s will introduce a special donut flavored ice cream in honor of the Simpson’s movie that premieres this month. But don’t look for it in your store. The company says
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The Value of Speed
- 07/11/2007
- Posted by: Mike O'Malley
- Category: radio
The turning point in last night’s All Star Game wasn’t a Barry Bonds blast (although his early drive to the warning track was a delicious tease). It was when Ichiro Suzuki’s legs shifted into over-drive resulting in the first-ever, All Star Game’s inside-the-park home run. Speed – if not the factor – was certainly a
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Harry Potter, Radio Programmer
- 07/11/2007
- Posted by: Mike O'Malley
- Category: radio
As the Harry Potter saga prepares to conclude after 10 years, let’s consider a few things Harry learned at Hogwarts that could apply to how we program our stations (yelling “Expelliarmus” at competitor’s tower doesn’t count). Wonderful, magical things lurk just beneath the ordinary, but you must take an active role to bring them to
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GETTING TO KNOW YOU
- 07/05/2007
- Posted by: Mike O'Malley
- Category: air talent, coaching, DJs
What are the names of some of the people who’ve waited on you at McDonalds? Or the cashiers at the supermarket where you shop? Or the person who reads your water meter? We see it all the time, but it’s still mildly shocking (and discouraging) to see the blank expressions on the faces of people
