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2018 July

  • COUNTRY MUSIC HALFWAY THROUGH 2018: LISTENERS SAY “BETTER”

    • 07/27/2018
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
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    “Country music is getting better” is a sentiment I’ve been hearing more of these days. And it’s not just coming from Program Directors. It’s coming from listeners, too. Earlier this year when we presented Roadmap 2018 at A&O&B’s annual pre-CRS seminar in Nashville, the percent of respondents who felt that in 2017 “country music had

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  • How Was Your (Website’s) Fourth of July?

    • 07/10/2018
    • Posted by: Mike O'Malley
    • Category: radio programming
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    “So how was your Fourth of July?” was likely one of the questions you were asked a lot last week. Hopefully you could truthfully answer that it was terrific. But what if you were asked, “How was your station website’s Fourth?” OK, nobody’s going to ask that. But that doesn’t mean that listeners didn’t attempt

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