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  • What Formats Have the Most Momentum Going into the New Year? How Can They Help Us Discover New Opportunities? (part 1)

    • 01/13/2022
    • Posted by: Kenny Jay
    • Category: country radio, Country ratings, Nielsen ratings, Radio Ratings
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      by Mike O’Malley In 2017 we started a new annual post: “What formats have the most momentum going into the New Year?” We use Nielsen PPM data for the top15 leading formats in terms of share for 6+, 18-34, and 25-54. By trending this data, we have an idea of “Format Momentum” going into

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  • Formats with the Most Momentum Entering 2020 and why Country is Poised to Increase

    • 01/07/2020
    • Posted by: Mike O'Malley
    • Category: country radio, country radio programming, Country ratings, radio, radio programming, Radio Ratings
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    Each year since 2016 I’ve posted a piece about formats with the most “share momentum” entering the New Year. That is, formats that are seeing consistent growth and formats that are not. The data source is Nielsen’s Tops of 2019: Radio summary which reports leading formats (AQH share) in PPM markets from January to November.

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  • 21 Things that Can Help or Hurt Your Time Spent Listening

    • 08/08/2019
    • Posted by: Mike O'Malley
    • Category: country radio programming, Nielsen ratings, radio programming, Radio Ratings
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    Spring 2019 ratings data from Eastlan and Numeris are out now and the last of the Nielsen diary reports hit desks next week. The three metrics most programmers will go to first are Share, Cume and TSL. It’s the latter that often generates the most conversation and sometimes the most controversy. That’s because there are

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  • Formats With the Most Momentum Entering 2018 Plus 3 Questions to Ask For Growth

    • 01/04/2018
    • Posted by: Mike O'Malley
    • Category: Nielsen ratings, radio programming, Radio Ratings
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    Radio formats with the most momentum going into the New Year - plus A&O&B's thoughts on on growth in 2018.

    Each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January through November in PPM markets.  Trending the data suggest formats with the most momentum. There are separate rankings for 6+, 18-34 and 25-54. Before we got to the trends, here are Nielsen’s

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