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Lee Waas: More Than Just the Mister Softee Jingle Creator: His Thoughts on Today’s Ads Plus Three Take-Aways For Better Creative
- 04/29/2016
- Posted by: Mike O'Malley
- Category: advertising, jingles, Mister Softee
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Lee Waas, creator of the Mister Softee jingle didn’t know how to read or write music. But he sure did know about advertising and thinking outside the box.