2017 January
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Roadmap 2017: Six (of the many) Trends We’re Watching for Country Radio
- 01/25/2017
- Posted by: Mike O'Malley
- Category: Audience Research, country radio
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As we prepare to send A&O&B’s on-line perceptual “Roadmap 2017” into the field, I thought a look back at some of the many topics we explored in last year’s study would be interesting to share again with the idea of doing a follow-up post to see how these same topics look when we complete this
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Formats with the Most Momentum Entering 2017: Questions to Ask As You Survey the Competitive Landscape
- 01/13/2017
- Posted by: Mike O'Malley
- Category: Nielsen ratings, radio
Towards the end of each year, Nielsen releases its Top Audio Trends report which lists the 10 leading formats in terms of share for the past January through November in PPM markets. There are separate rankings for 6+, 18-34 and 25-54. In 2016 News-Talk led in 6+ with CHR winning 18-34 and 25-54. Country and
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COMMITTED TO DOING YOUR BEST SHOWS EVER IN 2017? THEN YOU’RE TO BE T.O.A.S.T.E.D.
- 01/03/2017
- Posted by: Mike O'Malley
- Category: DJs, Talent
We’re fresh off toasts to the start of a new year – or perhaps instead you toasted “good riddance” to 2016. Either way it’s probable that someone, somewhere, recently brought up New Year’s Resolutions. I have no beef with resolutions though often they can be too vague (lose weight) or too negative (stop doing
