Jaye Albright
206 498 6261
2012
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- 10/23/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
No CommentsCommunity Feeds The Soul Radio has the unique opportunity to be a community for our listeners. It is human nature to seek out like-minded people with similar core values to surround yourself with; to find a place where you belong. It is a simple concept on paper but much harder to execute in practice.
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Effective Emails Start with Strong Subject Lines
- 09/25/2012
- Posted by: Mike O'Malley
- Category: marketing, radio programming
The likelihood of listeners opening up one of your emails is improved with a great subject line. Here’s a good one from 3-time ACM Station of the Year winner (and long time A&O partner), Cat Country 98.7 in Pensacola, FL. Subject: OPEN this email and you might win Zac Brown Tickets A subject line like
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Listeners’ Picks for Top Country Songs of Summer: Want to Float a Guess at What’s Number 1?
- 09/08/2012
- Posted by: Mike O'Malley
- Category: country music, radio
Just for fun with absolutely no intention of being scientific, Albright & O’Malley invited our stations’ listeners to tell us their favorite songs of summer 2012 by ranking the most played songs from Memorial Day to Labor Day (U.S.). The hands down winner? Little Big Town’s “Pontoon.” Here are the top five songs as picked
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For Better Content, Treat Ideas like Runners in Scoring Position
- 09/01/2012
- Posted by: Mike O'Malley
- Category: morning show
“Runners left in scoring position” is one of those “relative” baseball stats. If a team scores a lot of runs and wins big, RLISP (runners who were on second or third base and in a position to score but did not) is an afterthought. But if the game is tight or the team loses by
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On Programming Success, Skill Sets and Sharing: RadioInk’s “Five Killer Questions for Five Great Consultants”
- 08/23/2012
- Posted by: Mike O'Malley
- Category: radio programming
A “thank you” to RadioInk for including me in their August 6th article, “Five Killer Questions for Five Great Consultants.” It was an honor (and fun) to share pages with Gary Berkowitz, Alan Burns, Fred Jacobs, and Randy Lane…all smart, passionate about what they do, and generous in sharing what they know. If you don’t
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What if Usain Bolt Was On Your Staff?
- 08/12/2012
- Posted by: Mike O'Malley
- Category: DJs, radio programming
Imagine if the Olympics’ Jamaican superstar Usain Bolt was on your staff. The best at what he does. Incredibly visible. Never boring. Occasionally over the top? Yeah, but most everyone agrees that it’s more than OK. The WSJ’s outstanding sports columnist Jason Gay (@jasonWSJ) writes about Bolt smashing sport’s “Boring Line” but, with some different
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“The Crowd is So YOUNG!”
- 08/07/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
Watershed 2012 What A Beatiful Crowd! Wathershed 2012: What A Beautiful View! The first annual Watershed Country Festival at the Gorge in George, Washington is history and proves once again that country is a lifegroup and not a demographic. The most heard comment from the non-country fans at the show was, “The crowd is so
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That’s Why They Call It Work
- 07/27/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
We “Radio Rats” are lucky, even the worst day at work can be fun infused. It’s show biz baby! Very seldom (if ever) do you wake up and not want to go to work. But the reality is it is work. Now more than ever you have to have an excellent work ethic to survive.
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Welcome To The 140 Character World
- 07/25/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
If your message isn’t clear in 140 characters, it is TOO LONG! Brevity is a necessity in the new world order! Make every word matter.
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- 07/17/2012
- Posted by: B Brenner Believes...
- Category: Uncategorized
Role Models & Path Pavers The passing of Kitty Wells has me contemplating the power one person has to affect change and influence others. Miss Kitty is one of those pioneer women who paved the way for females in every industry. She is the original Queen of Country Music. Her 1952 hit