Albright & O'Malley & Brenner
Jaye Albright
206 498 6261
Mike O'Malley
732 937 5757
Becky Brenner
206 595 7086
Kenny Jay
612 704 9780
  • Home
  • About Us
  • Services
    • Radio Station Consulting
    • Morning Show Development
    • Research
    • Digital
    • Sales Promotions
    • Branding & Marketing
  • Blog & Articles
  • Contacts
  • Client Login
Albright & O'Malley & Brenner
  • Home
  • About Us
  • Services
    • Radio Station Consulting
    • Morning Show Development
    • Research
    • Digital
    • Sales Promotions
    • Branding & Marketing
  • Blog & Articles
  • Contacts
  • Client Login
Jaye Albright
206 498 6261
Mike O'Malley
732 937 5757
Becky Brenner
206 595 7086
Kenny Jay
612 704 9780
HomeBlog & Articlescountry radio programming
  • Country Fans’ Love for Music and Artists On Display at CMA Fest (Again!)

    • 06/11/2018
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    It could have been just another Uber ride to the airport. Instead it turned into a wide-ranging, fun, and insightful conversation between Donnie, the driver, and me. As we wove our way around the Nashville streets closed for CMA Fest, Donnie revealed that he had recently retired from his long career of “driving Ms. McEntire.”

    read more
  • Pair Of Threes: Top Country Songs/Artists/Trends of ’17 and Top 3 Music Recommendations for ’18

    • 12/21/2017
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    If you like lists, this is your time of the year. It seems like there’s a “Best of 2017” list for just about everything. For those of you who have enjoyed our annual Top Country Songs / Artists / Trends of the Year posts, we trust you’ll enjoy 2017’s at least as much. Plus, looking

    read more
  • Get Your Geek On: Three “Doodle Charts” to Power Up Your Next Meeting

    • 08/23/2017
    • Posted by: Mike O'Malley
    • Category: country radio programming, management, radio programming
    No Comments

    Graphs and charts can help you make a point, particularly if you want to show the relationship between things. They can help simplify complex data and ideas, reduce noise, add interest, and can help the receiver focus on your message. There plenty of software tools that produce great visuals: Excel, Numbers, Venngage, Google Sheets, Plot.ly

    read more
  • 9 Lessons from Baseball that Can Help Your Radio Station

    • 04/01/2017
    • Posted by: Mike O'Malley
    • Category: country radio programming, radio programming
    No Comments

    Baseball likes the number 9:  9 players in the batting order, 9 innings, 9 fielding positions, great players who wore the number 9 like Ted Williams, Roger Marris and Carlos Guillen.  So in honor of Opening Day 2017, here are 9 ways baseball can inspire you to do your best radio. And, be warned, we

    read more
  • Some Satisfying News: Country Radio Satisfaction Levels Tick Up

    • 03/20/2017
    • Posted by: Mike O'Malley
    • Category: country radio programming
    No Comments

    by Mike O’Malley   First, “Thank you!” to all who were a part of A&O&B’s 23rd annual Pre-CRS Seminar Wednesday, February 22nd, in Nashville. From our attendees to our presenters to our sponsor BMLG – we appreciate each of you! As we’ve done for the past 12 years, we presented some top-line data from our

    read more
  • Country: Jumping the Shark and Growing the Beard?

    • 06/13/2016
    • Posted by: Mike O'Malley
    • Category: country music, country radio programming
    No Comments

    We may look back on last week as the time when country “jumped the shark.” There was Pitbull (@Pitbull),Cheap Trick, Fifth Harmony and Pharrell (you could make a case for Pharrell given his collaboration with Little Big Town) on a country awards show. Then there were releases to country radio that had some programmers feeling the pop envelope had been pushed too

    read more
  • Satisfaction and Switching – Listener Hot and Cold Buttons and the Impact of Switchers

    • 02/04/2016
    • Posted by: Mike O'Malley
    • Category: country radio programming
    No Comments

    Two of the many topics we track in Roadmap – A&O&B’s annual “state of country” online perceptual study – are country listeners’ 1) degree of station satisfaction and 2) switching behavior. As we shared last year in our Pre-CRS seminar, the three-year overall satisfaction level with the country stations in our survey has been consistently

    read more
  • A&O&B’s Annual Top 10 for the Year: The Top Songs and Artists of 2015

    • 12/18/2015
    • Posted by: Mike O'Malley
    • Category: country radio programming
    No Comments

    If you need a break from your Christmas shopping list, try this list: A&O&B’s annual Top 10 Songs and Artists of the Year. Each December we compile our research-driven list from our online and call-out data and data rankings for every song we played and tested for at least six weeks during the previous 12

    read more
  • One More Year-End List: Country’s Top 10 for 2014

    • 12/22/2014
    • Posted by: Mike O'Malley
    • Category: country radio programming
    No Comments

    This time of the year we’re tripping over “End of the Year” lists. Still, we’re pleased to add one more – A&O&B’s annual “Top Songs of the Year.” Each year we publish for clients the final research-driven rankings of every song we added over the previous 12 months. There were 88 in all in 2014. 

    read more
  • Tale of Two Bar Graphs: Country Shares and Music Scores

    • 10/31/2014
    • Posted by: Mike O'Malley
    • Category: country radio programming
    No Comments

    If you want to see just how long the current ‘up’ ratings cycle has been going on for country, this just-released Nielsen bar chart and This Week In Music article affords a nice 10,000 foot view: According to Nielsen, country is the “top national format among Millennials (aged 18-34) and Generation X’ers (aged 35-49). And audience

    read more
  • 1
  • 2
  • 3
  • 4
  • 5
Recent Posts
  • Can Philanthropy be a marketing strategy? Yes and No.
  • 5 Radio Take-Aways from one of the Greatest Podcasts of All Time
  • Marketing “PhD” (Pays huge Dividends)
  • Ready to “Wordle Your Station?”
  • How to Create “Big Game”-Worthy Content
Recent Comments
  • Mike O'Malley on A Great Country Song Makes You Feel – Are You “Feeling” Ken Burns’ “Country Music?”
  • Greta James on A Great Country Song Makes You Feel – Are You “Feeling” Ken Burns’ “Country Music?”
  • Mike O'Malley on Don’t let Clients Make a Mistake and Cancel their Advertising
  • Anne Sarosdy Yarbrough on Don’t let Clients Make a Mistake and Cancel their Advertising
  • Mike O'Malley on Don’t let Clients Make a Mistake and Cancel their Advertising
Archives
  • January 2023
  • October 2022
  • August 2022
  • June 2022
  • February 2022
  • January 2022
  • November 2020
  • October 2020
  • September 2020
  • August 2020
  • July 2020
  • June 2020
  • May 2020
  • April 2020
  • March 2020
  • February 2020
  • January 2020
  • December 2019
  • November 2019
  • October 2019
  • September 2019
  • August 2019
  • July 2019
  • June 2019
  • May 2019
  • April 2019
  • March 2019
  • February 2019
  • January 2019
  • December 2018
  • November 2018
  • October 2018
  • September 2018
  • August 2018
  • July 2018
  • June 2018
  • May 2018
  • April 2018
  • March 2018
  • January 2018
  • December 2017
  • November 2017
  • October 2017
  • September 2017
  • August 2017
  • July 2017
  • June 2017
  • May 2017
  • April 2017
  • March 2017
  • January 2017
  • December 2016
  • November 2016
  • October 2016
  • September 2016
  • July 2016
  • June 2016
  • May 2016
  • April 2016
  • March 2016
  • February 2016
  • January 2016
  • December 2015
  • November 2015
  • October 2015
  • September 2015
  • August 2015
  • July 2015
  • June 2015
  • May 2015
  • April 2015
  • March 2015
  • January 2015
  • December 2014
  • November 2014
  • October 2014
  • September 2014
  • August 2014
  • July 2014
  • June 2014
  • May 2014
  • April 2014
  • March 2014
  • February 2014
  • January 2014
  • December 2013
  • November 2013
  • October 2013
  • September 2013
  • August 2013
  • July 2013
  • June 2013
  • May 2013
  • April 2013
  • March 2013
  • February 2013
  • January 2013
  • December 2012
  • November 2012
  • October 2012
  • September 2012
  • August 2012
  • July 2012
  • June 2012
  • May 2012
  • April 2012
  • March 2012
  • February 2012
  • January 2012
  • December 2011
  • November 2011
  • July 2011
  • June 2011
  • March 2011
  • February 2011
  • January 2011
  • December 2010
  • November 2010
  • October 2010
  • September 2010
  • July 2010
  • June 2010
  • May 2010
  • April 2010
  • February 2010
  • December 2009
  • November 2009
  • October 2009
  • September 2009
  • July 2009
  • January 2009
  • December 2008
  • November 2008
  • October 2008
  • August 2008
  • June 2008
  • May 2008
  • April 2008
  • March 2008
  • February 2008
  • January 2008
  • December 2007
  • November 2007
  • August 2007
  • July 2007
  • June 2007
  • January 2007
  • December 2006
  • November 2006
  • October 2006
  • September 2006
  • June 2006
  • May 2006
  • April 2006
  • March 2006
Categories
  • advertising
  • advertising in a crisis
  • air talent
  • Alexa
  • Audience Research
  • baseball
  • Blake Shelton
  • branding
  • Chicago Cubs
  • Christmas
  • CMA Awards
  • coaching
  • connected car
  • content
  • country music
  • country radio
  • Country Radio Hall of Fame
  • country radio programming
  • Country ratings
  • country songs inspire
  • crisis management
  • DJs
  • email marketing
  • Halloween
  • heritage station
  • holiday programming
  • homepages
  • imaging
  • jingles
  • Labor Day
  • local radio
  • management
  • marketing
  • mentoring
  • Mister Softee
  • morning show
  • Nielsen
  • Nielsen ratings
  • podcast movement 16
  • podcasting
  • radio
  • Radio Advertising and Sales
  • radio programming
  • Radio Ratings
  • ratings
  • social media
  • storytelling
  • switchability
  • Talent
  • teens and radio
  • Thanksgiving
  • Twitter
  • Uncategorized
  • unemployment
  • Wordle
  • WPLJ
Meta
  • Log in
  • Entries feed
  • Comments feed
  • WordPress.org
Albright & O'Malley & Brenner
© 2023 Albright & O'Mallley & Brenner, All rights reserved. Web Design by Green Group Studio Inc.